Priceline Management Team Profitable
1. What did Jeffrey H. Boyd, CEO of Priceline, and his management team do to turn around the business to make it profitable after the downturn in 2001?
2. What aspects of strategic leadership are emphasized in the mini-case on Priceline.come?
3. If you were the CEO of Priceline, what challenges would you need to overcome in the future.
(700 words total, not including questions)