Answer in Management for Dela #162766

How do business organizations survive for 100+ years? Obviously, they’ve seen

a lot of historical events come and go! Choose one of these companies and

research their history: Coca-Cola, Procter & Gamble, Avon, or General Electric.

How has it changed over the years? From your research on this company, what did

you learn that could help you be a better manager?

The Coca-Cola company was founded in 1892. It is the world’s largest producer and distributor of beverages. It provides over 2,800 items in over 200 nations. It is one of the largest corporations in the U.S., and its headquarters are located in Atlanta, Georgia. An Atlanta pharmacist was the inventor of the Coca-Cola soft drink. His accountant, Frank Robinson, picked the drink’s label and wrote it in the fluent brand. In the beginning, Pemberton was used as a tonic in most popular ailments dependent on cocaine leaves and kola nut extracts enriched with caffeine. In around 1903, cocaine was removed from Coca-Cola’s formula, and in 1893, U.S. patent office registered the Coca-Cola trademark.

Under Candler, sales increased to 370.877 gallons in 1900 from about 9,000 gallons of syrup in 1890. The Coca-Cola Company signed the first deal with the separate bottling plant in 1899. Atlanta founder Ernest Woodruff sold the company in 1919 for 25 million dollars. Diversification of the packaging of Coca-Cola happened after the Second World War. In 1946 Fanta, which was previously in Germany, was bought by the group. In 1961 and its first diet cola in 1963, the company also launched the limy lemon beverage Sprite.

Over the years, the Coca-Cola company has changed and improved in its sales and products and the amount of revenue earned. This has been made possible by the hardworking, honest, patient, dedicated management and company leadership. The beginning of the administration was good, and up to date, it’s still good, except for few challenges of competition here and there from other emergent companies that make beverages. I can say I have learned about the leadership and the persistence of time of the management in making decisions that have enabled them to keep progressing and achieve more. Every business, therefore, requires patience for its success. Good leadership is also a catalyst for any success to be made in any company or industry.

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